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Search Engine Optimization (SEO) is a type of Internet marketing. More specifically, Search Engine Optimization is a form of search engine marketing. Search Engine Optimizations use several strategies to increase the organic search ranking of a Web site. Search Engine Optimization focuses mainly on keywords. Pages in a Web site are optimized for highly searched keywords relating to the content of the site. Often more content is created for the Web site that incorporates those keywords. Tags for Web pages are also optimized to drive traffic and improve rankings. |